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Theodore H. White's The Making of the President: 1960 set the bar for modern campaign reporting. White covers the presidential campaign from the first exploratory speeches to the climactic election results. The race becomes a heroic contest between strong-willed candidates, and White turns polling and politicking into poetry. His detailed reporting and suspenseful narrative technique won him the 1962 Pulitzer Prize – as well as a deal for three sequels – and remains the touchstone text for campaign reporting.

White endeavored to write a book that would portray history as story. He had a golden opportunity with the 1960 election; at the time it was the closest presidential race in American history, and it would be 40 years before another took that title. White also had the chance to document the first effects of television on a presidential race: the 1960 Nixon-Kennedy debates would change how candidates approached the medium, and, some would argue, changed our candidates. White turns the opaque intricacies of presidential politics (only baseball could boast more esoteric statistics) into literary gold; Kennedy's election day returns as compared to Eisenhower's 1956 race becomes page-turner material, and Nixon's strangely translucent skin becomes high tragedy.

Yet White's chief failing is not his love for the charismatic, doomed winner of the 1960 election. It is instead his willingness to believe in all winners. His book betrays the glimmers of an affection and naiveté towards the country's leaders that shows up increasingly in his later work. Yet The Making of the President: 1960 rises above this small flaw, and stands as a truly groundbreaking piece of journalism.

This is a 1988 Hardcover book with DJ, this is a very unique book that has a hardbound cover for the book. The book is in very nice condition, the title page is coming loose (see photo) binding is tight, boards are nice, one page has dog ear, DJ has a small tear, little yellowing of pages. Hardbound cover has mild shelf wear. This is nice rare 1988 edition, this will be boxed and wrapped for safe arrival.

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